Winx Still Going Strong On 10th Anniversary!

Ischia, July 22 - Six teenage fairies who have won the hearts of girls around the globe - the Winx Club - were celebrated at the Ischia Global Fest film and music festival on Sunday. The businessman and cartoonist who invented the Winx fairies, Iginio Straffi, and his team at Rainbow S.r.l., were awarded for the animated heroines who are celebrating their 10th anniversary this year. The Winx Club is a group of fairies who study magic at a school in the world of Alfea. They dress like hip teenagers, tussle with adolescent-type problems and frequently save the world from the powers of evil. Still going strong after a decade in stores and on screens around the world, Straffi confessed that his dream was "to turn the Winx into new the Barbies, cult dolls beloved by many generations, familiar objects not only to the littlest, but also icons to collect". Rainbow has become Europe's largest television animation studio, generating retail sales of 3.5 billion euros, and ranking 11th in the world for licensing, with 356 licensees, Straffi said. The Winx Club is broadcast in 150 countries. Fifty million Winx dolls have been sold. But Straffi noted that the Winx have come to appeal to a younger market over the years. The Winx were once aimed at girls aged five to twelve, but fans now tend to be four to eight years old, after which girls now gravitate to real-life characters on television series, Straffi said. Straffi plans to win back older girls and young women using the 10th anniversary for nostalgia, relaunching vintage dolls as collectors' items. 

After two Winx movies, plus another in production, Straffi is conceiving a new film project with Winx fairies interpreted by real actors. "It will be done sooner or later," Straffi said. The cartoonist recalled how stoking the brand has been a constant - and not always successful - effort over the years. "In some countries the phenomenon has never waned, while in other territories (the Winx) have been gradually overtaken. "We've managed to renew these fairies with stories and themes that are always new or current, like ecology, respect for nature, or even nature mythology. "Adding to the renewal, there have also been ice shows, plus live and cinematic productions that have made the brand grow year after year," said Straffi. In 2010, the animated TV series inspired Italy's first-ever feature film using the 3D technology that helped make Avatar into the highest-grossing movie worldwide. The Winx Club is on its sixth television series on Italy's main public television station, RAI 1, but at least one key to the future, Straffi said, rests with handheld computers: "We are developing (products for) the interactive world and the Web, because even the smallest use the tablet". 

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Matt Shively Tweets First Look at Season 6!

Season 5 hasn't even finished and we already have our first look at Season 6!

Matt Shively on Twitter and Instagram posted this photo for his recording session for Sky in 601. In the photo we see Daphne and Timmy, which is exciting because it looks like Daphne will play a role in Season 6. The first episode of Season 6 according to his script is tentatively titled "Inspiration of Sirenix" and this can easily change. Also be sure to take a look at the script it looks like Bloom and Sky haven't been spending quality time together, yet again.

 

What do you all think of this news? What do you think of the tentative title? 

Winx Trix Dark Sirenix Dolls Jakks!

These are amazing, Jakks did such a good job for these, I can not wait to add these to my collection. There outfits are so detailed and like the show which makes them awesome.Also it is awesome seeing Darcy and Stormy dolls, there were some before from Giochi but in my opinions those weren't all that great. These have all the details done right, the only thing I find weird is the tentacles it looks more like wings then tentacles to me.

Here is a look at the back of the packaging! 

 

This collection should be in stores later this Summer because they were shipped with the Winx Sirenix dolls in June, but there may be issues so this can easily change but be sure to be on the look out.

Will you be adding these 3 Dark Sirenix witches to your collections? What do you think of these 3? 

 

Winx Jakks Sirenix Collection Dolls!

Here is our first look at the Jakks Winx Sirenix dolls. I think Jakks did an amazing job on these dolls and I know for a fact from a recent email from Jakks that these dolls will have a new hair which will be better quality. As you can see they have a new type of wings, and I think this is because the other wings weren't practical for the water feature these dolls will be having.

 I really like the idea of the shoes being like little boots with fins on them since it is practical for people to display and play. The outfits also look wonderful and are detailed like the show, the hair looks pretty and simple, I think Jakks did this so you can decide how you want the hair to look.

 Here is a look at the back of the packaging!

 

 These dolls should be coming soon, according with Jakks they were meant to be shipped out in late June but there may be delays so be sure to check your stores for these. 

Will you be getting these dolls? What do you think of them?

Winx Limited Edtion Daphne Doll Jakks!

It's that time of year again, and the Comic-Con is right around the corner. And Jakks Pacific and Winx Club have created a new Limited Edition doll, Daphne!

 Daphne will be at the Comic-Con which will be taking place from July 18-21st, but will also be available for online sale on July 18th from Toy's R Us. She is a limited doll with only 1000 units so you will want to be sure to get your hands on one of these Daphne dolls!